Donna’s Recipe

Donna's Recipe is a vegan hair care brand co-founded by Tabitha Brown and Gina Woods, dedicated to providing clean, nutrient-rich products that deliver effective results. The brand's product line includes the Strength Hair Oil, formulated with 17 all-natural oils and powders to stimulate hair follicles and promote hair growth. Another notable product is the Sweet Potato Pie Extra Creamy Moisturizing Conditioner, which combines sweet potato extract, cinnamon, and vanilla to nourish and moisturize hair. Donna's Recipe products are available on their official website, as well as at Ulta Beauty stores nationwide and select Target locations. In April 2023, Ulta Beauty recognized Donna's Recipe as the Black-Owned Brand of the Year. Additionally, the brand received Allure's Best of Beauty Award for their innovative Sweet Potato Pie Hair Cream.